A course that is alive and breathing…
Become a
#DeepVoice
the ‘Write’ way
Learn how to cut through the noise and build a LinkedIn network of 10,000 diverse professionals for career and lifestyle success.
Use expressive writing to develop a deep voice for connecting with anyone at the human level.
Master the art of owning your support community to grow as a person and professional – a great way to positively impact an organization’s bottom line.
*We offer affordable subscription plans with unlimited enrollment for employers, colleges, and associations. CLICK HERE to inquire!
OBJECTIVE 1
To inspire you to write LinkedIn posts which are short format pieces that are roughly 3,000 characters or 500 words.
OBJECTIVE 2
To provide you with opportunities to research various industry sectors and connect with diverse professionals.
OBJECTIVE 3
To encourage you to read posts with intention by going deeper through the content in search of meaning and comprehension.
OBJECTIVE 4
To enhance your knowledge with new information and different perspectives to maintain curiosity and spark creativity.
2025 Instructor & Co-Authors
COURSE OVERVIEW
COURSE OVERVIEW
LinkedIn has over 1 billion members worldwide! Learn how to deliver value to diverse leaders and working professionals using your #DeepVoice. The course offers you the opportunity to interact with people from different backgrounds, helping you to better understand community-building and find your tribe faster.
Primary Instructor Katiya Xiong
Guest Contributors Seasonal rotation
On-Demand Course 12-month access
Modules 12 lesson packs
Videos 11 concept (2-5 min)
Reading 24 LinkedIn articles
Commenting 24 LinkedIn activities
Expressive Writing 12 LinkedIn posts
Online Networking 3 exercises
Personalized Avatar Bonus
Playbook Marketing Template Bonus
Video Marketing Template Bonus
Community Support Included
DEEP Designation Certification
Reimbursement Form Upon Request
Fee $1,620 Flexible Payment Plans
Primary Instructor Katiya Xiong
Guest Contributors Seasonal rotation
On-Demand Course 12-month access
Modules 12 lesson packs
Videos 11 concept (2-5 min)
Reading 24 LinkedIn articles
Commenting 24 LinkedIn activities
Expressive Writing 12 LinkedIn posts
Online Networking 3 exercises
Personalized Avatar Bonus
Playbook Marketing Template Bonus
Video Marketing Template Bonus
Community Support Included
DEEP Designation Certification
Reimbursement Form Upon Request
Fee $1,620 Flexible Payment Plans
COLETTE TRACY
Adjunct Professor & Personal Development Coach
DIANE SHIKRALLAH
Commercial Manager &
Employee Benefits Consultant
ELLAKISHA O’KELLEY
Attorney, Author, Activist,
Educator & TEDx Speaker
ERIC FRASER
Chief Technology Officer
& Ex Software Developer
ERIC MILLER
Insurance & Financial Services Leader, Former President & CEO
FIELDS JACKSON
Diversity Magazine CEO
& Guest Lecturer Speaker
Season III 2024-25
Guest Contributors
COLETTE TRACY
Adjunct Professor & Personal Development Coach
DIANE SHIKRALLAH
Commercial Manager &
Employee Benefits Consultant
ELLAKISHA O’KELLEY
Attorney, Author, Activist,
Educator & TEDx Speaker
ERIC FRASER
Chief Technology Officer
& Ex Software Developer
ERIC MILLER
Insurance & Financial Services Leader, Former President & CEO
FIELDS JACKSON
Diversity Magazine CEO
& Guest Lecturer Speaker
GLADWIN MENDEZ
Fractional Chief Data
& Analytics Officer
HLEEDA VANG
Bilingual Student Success Coach
& Hmong Translator
JAY FULCHER
Managing Partner
and 3x CEO
JUN MATSUMOTO
CEO, Japanese Influencer, Author,
& LinkedIn Top Voice
NYASHA GWATIDZO
Founder, Social Entrepreneur, Speaker, & Business Consultant
WALTER AKANA
Career Coach & Personal
Branding Strategist
GLADWIN MENDEZ
Fractional Chief Data
& Analytics Officer
HLEEDA VANG
Bilingual Student Success Coach
& Hmong Translator
JAY FULCHER
Managing Partner
and 3x CEO
JUN MATSUMOTO
CEO, Japanese Influencer, Author,
& LinkedIn Top Voice
NYASHA GWATIDZO
Founder, Social Entrepreneur, Speaker, & Business Consultant
WALTER AKANA
Career Coach & Personal
Branding Strategist
Having a Voice That is Seen, Heard, & Valued Through Public Writing
Experiential Learning for Development
Posting Approach
Instead of worrying about the LinkedIn algorithm, we convince you be intentional about adding value by creating easy-to-read content pieces that are authentic, clear, and inspiring for people to engage.
EXPRESSIVE WRITING
Commenting Approach
Instead of only reacting or quickly commenting with the flow, we provide concrete examples and tips to help you write a thoughtful comment with your perspective on the topic/issue that will feel professional, respectful, and civil at all times.
CONVERSATION SKILLS
Connecting Approach
Instead of rushing the invitations, we teach you how to build good rapport with potential connections to increase your chance of acceptance as a better way to starting long standing business relationships.
COMMUNICATION SKILLS
Reading Approach
Instead of viewing or skimming a post, we encourage you to become a stronger reader by reading to understand, seeing it like a story, and trusting the words of the authors as they are for a good first impression.
READING SKILLS
Researching Approach
Instead of waiting to be discovered or counting on followers to find you, we train you to research about various topics and diverse professionals to motivate you to further explore them as a way to uncover growth opportunities.
ANALYTICAL SKILS
Profile Approach
Instead of covering a complete LinkedIn profile makeover, we inspire you to make improvements in the areas that are often underutilized but are the most powerful to give visitors a memorable experience of who you truly are as a person and what you really do as a professional.
MARKETING SKILLS
Make the LinkedIn Journey About Finding Your Voice & Building Your Tribe
WRITING IS POWERFUL
Post 1/12
Building self-awareness
Regular introspection, such as writing on LinkedIn to reflect on your actions, thoughts, and feelings, can increase self-awareness. Over time, these practices help you recognize patterns, triggers, and habitual responses.
Post 2/12
Gaining self-discovery
Writing is not just a means of communication, but a transformative tool. By harnessing the power of words, you uncover layers of your inner stories, exploring depths of yourself that were previously unreachable.
Post 3/12
Regaining self-confidence
The more you practice writing, the more confident you will become in your ability. Take time to write regularly and think of it as a polishing tool that sharpens your reflection, allowing you to confront and articulate parts of your life that may be chipping away at your confidence.
Post 4/12
Developing self-leadership
Writing down your thoughts and feelings help you to understand patterns in your behavior. It also provides a space for self-assessment, allowing you to evaluate where you’re excelling and where you need improvement.
Post 5/12
Improving self-image
Writing can help you track your progress and achievements, which can reinforce your belief in yourself. It can make your thoughts and emotions tangible, so that you can express yourself without fear of criticism from others.
Post 6/12
Building self-worth
Writing provides a way for you to reflect on daily experiences, acknowledge your achievements, and process emotions constructively. Regularly noting down positive aspects of your life and personal strengths can foster a more positive view of yourself.
Post 7/12
Raising self-esteem
Writing about how you truly feel inside can reduce the amount of stress and guilt you kept to yourself for a while. It also helps to clear your mind from worrying constantly and overthinking often.
Post 8/12
Practicing self-love
Writing about your achievements and experiences has benefits that are not so different from writing a love letter to yourself. It helps relieve anxiety, increases your creativity and promotes confidence. It can also help you make future plans and goals that align with your personal values.
Post 9/12
Maintaining self-care
Writing is a form of self-care. Why? Because writing encourages curiosity, requires focus, and teaches you about yourself. It offers a way to slow down and understand what is going on in your mind, to soothe yourself, to elevate your mood, to work through tough memories, to cope with anxiety or depression and more.
Post 10/12
Cultivating self-respect
Writing helps you to reflect on your feelings, assess your values and boundaries, speak up for the small stuff, pay attention to the details, and last but not least, speak up for yourself when no one appears to be on your side.
Post 11/12
Prioritizing self-development
Writing, when embraced as a daily practice, becomes a transformative force for self-improvement, mindfulness and sharing wisdom. The philosopher Jordan Peterson says, “The best way to teach people critical thinking is to teach them to write because there is no difference between that and thinking.”
Post 12/12
Creating self-compassion
Writing about yourself puts you on a pathway toward self-compassion. Because many people can be harder on themselves than they are on others, writing about yourself helps you to develop greater compassion for your situation, seeing yourself in a more positive light.
Unlock 4 Rewards as You Make Progress Through the Course
Writing About Yourself Can Be Creative & Fun
Unlock a token code to receive an elegant CAROUSEL presentation. Write your own script and share your expertise, thoughts, and ideas on a deck of slides with your growing network of followers and 1st-degree connections.
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Unlock a magazine-looking PLAYBOOK template to compile all 12 of your LinkedIn posts and feature it on your profile to tell the world that you are more than your gifts and talents.
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Unlock a token code to receive a personalized AVATAR (corporate headshot makeover) and feature it as your new profile picture or put it on your website, resume, email signature, etc.
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Unlock a token code to receive a captioned VIDEO with musical background. Write your own short movie script and tell the world your stories and perspectives using only your avatar and writing.
Interaction #1
A moment of thoughtful commenting on LinkedIn can be a great way to make a postivie first-impression.
Interaction #2
A moment of thoughtful commenting on LinkedIn can show that you are here to truly listen and offer your compassion.
Interaction #3
A moment of thoughtful commenting on LinkedIn can turn two people into pen pals making longer conversations possible.
Interaction #4
A moment of thoughtful commenting on LinkedIn can form a habit of exchanging insights and ideas to benefit both parties.
Interaction #5
A moment of thoughtful commenting on LinkedIn can be translated as being there for someone at their best, worst, and anything in between.
Interaction #6
A moment of thoughtful commenting on LinkedIn can help anyone to be more productive with their marketing, networking, and development efforts.
Build Trust Through a Collective Conversation
Deeply Connect with One Person at a Time
Take the road less traveled by and form a healthy connection with one person at a time on LinkedIn, especially with teammates and leaders. Becoming a thoughtful commentator once a week, month, or quarter can evolve into a beautiful collective conversation, helping you to better contribute to each other’s work-life journey.
DEEP, a Mark That Brings The 1% and The 99% Closer Together in The Work-Life Journey
Do Express Empathy Proactively
“Katiya Xiong invited me to enroll into her Micro-Influencer course, where I learned a tremendous amount about my personal voice and expression. Since taking her course and since connecting with Katiya, I have learned the importance of expressing my voice, no matter how small or large the crowd, and what it means to share my feelings out loud and publicly, unapologetically. Those who meet Katiya will be greatly impacted by her and will recognize that everything she says and does is very intentional. She aims to strengthen and develop the voices of others as well as asks thoughtful questions to get the wheels in your head turning. In the short amount of time that I have known her so far, she has made a tremendous impact on myself and on others that I have seen and observed. ” ~ Hleeda V., Bilingual Student Success Coach at University of Wisconsin-Green Bay
“Once in a great while, someone comes along that makes you stop and listen, makes you think differently, makes you think that there is more to be done and now is the time to get moving. Katiya Xiong is such a person. Katiya has a way of helping you think through what is important in life such as helping people to see their infinite value even while society may not. Her focus on engaging people to become influencers by leading by example which she so intensely exemplifies herself. I am honored to be her friend, impacted by her passion and enthusiasm and ultimately motivated by her humble success! By the way, she’ll shake up your world as well.” ~ Wayne C., Founder & CEO at Invisible Disabilities Association
“For Katiya Xiong, LinkedIn is so much more than a networking tool. I have never met anyone with such a grand vision and talent for community building between humans. It goes well beyond communicating information or doing a good job,. She is a model of taking the needed time to truly know and support one another. She awakens me as a leader to the notion that working hard and inspiring others to do the same is simply not enough. Without building deep and meaningful relationships, we are mostly perpetuating a dysfunctional work culture. Her vision and her work support, individuals, families, and communities to rise above today’s sad and dysfunctional money-chasing culture.” ~ Joel H., Founder of Universal Reward Solutions
Voice development through avatars, Writing, & Music
In the life journey, developing one’s own voice is key to greater mental health, inner happiness, and career success. We make all of these tools part of the sponsorship picture, so that our partners and their people can better thrive together. Let your LINKEDIN ACTIVITIES tell your legacy like how Wikipedia tells the stories of celebrities. Why? Because your name deserves to be remembered and discovered too.
*We offer affordable subscription plans with unlimited enrollment for employers, colleges, and associations. CLICK HERE to inquire!
